MySpace, the largest social networking site renamed its video-sharing service to MySpace TV onJune 28 to compete directly with YouTube. MySpace has 110 million users a month and YouTube has 57.9 million users. These two big video-sharing sites' aggressive development in online video offerings raise the question of the importance of these sites video-sharing sites on the future of webcasting. To say the very least, the increasing popularity of video-sharing transformed webcasting from simply another platform for media professionals to a user-generated medium. It increases the consumption of webcast at least on user-generated content. The competition of professional content and user-generated content for webcast users attention will be an interesting phenonemon that further increase the consumption of webcasts.
Friday, July 13, 2007
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